New York just got that much more ridiculously good looking. And just plain ridiculous.

Three men in leopard suits blared trumpets at the corner of 14th Street and 8th Avenue on Tuesday afternoon, as more male models (read: out-of-work actors) in shiny silver suits posed or flew by on scooters sporting "Blue Steel" faces to announce the grand opening of The Derek Zoolander Center for People Who Don't Age Good -- or DZCFPWDAG, for short.

This collaboration between Kiehl's and "Zoolander 2" offers an exclusive 6.5-step program to keep you really, really ridiculously good looking.

Gaining a few stress wrinkles is more likely after a visit to the DZCFPWDAG, because this is New York, and any free experience will be really, really ridiculously crowded.

Take a look inside.