May 19, 2013
  • Throwback Thursday: You'll have a great time in New York City at the Hotel Seville!

    This jingle for the defunct Hotel Seville on Madison Avenue is happy and peppy and bursting with love. (For you non-Odd Couple fans, the reference is explained here.) The jingle sold the tri-state area on the Hotel Seville for years, a Beaux-Arts masterpiece that by the time this commercial aired in the early 1980s had definitely seen better days. Today, it's the swanky Carlton, and the Hotel Seville jingle is just a memory. Thank goodness for YouTube! And thanks again to the contributions of retroluvr.

    There is speculation that this commercial gave the Milford Plaza the inspiration for its classic commercial, the Lullabuy of Broadway, which ran constantly in the 1980s, vanished, and briefly returned after 9/11. Click here for that commercial, and you be the judge.

    And while we're on hotel jingles, a lost art if there ever was one, listen to Tony Randall perform a rousing rendition here of the jingle for the old Prince George Hotel, via the WCBS 88 nostalgia Web site.

    -- Rolando Pujol

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