PSLs are shock for middle class fans with best seats
Here is the main element of my Friday newspaper column, in which I explain the bad news about PSLs to Big Blue Nation.
There is no getting around the fact this stinks, even though the Giants really did try to lessen the pain, leaving what some industry experts believe was up to $200 million on the table because of their planned pricing structure, in which 5,000 seats will be at the top level of $20,000 and 25,000 will be at the bottom of $1,000.
Here's the crux of the sticker shock that will echo for months and years:
In baseball, hockey and basketball, the middle class was priced out of the best seats long ago. But the Giants and Jets for years have kept the prices of their best seats artificially low - and artificially close to the prices of the cheapest seats.
Now, all of a sudden, the long-time season ticket holders who have had great seats for years are going to get hammered by a double-barrel assault of $20,000 PSLs and higher ticket prices.
That's what John Mara will be hearing a lot about Friday and beyond.