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Neil Best leaves no stone unturned in the world of sports media.

Kobe Bryant joins Twitter

Los Angeles Lakers guard Kobe Bryant reacts to

(Credit: AP)

Kobe Bryant joined Twitter on Friday, and the world has rejoiced.

He posted his first tweet at 12:13 p.m. ET, and in the four hours and 13 minutes since, he has gained 250,329 followers. (That number will likely increase by the time I hit the "save & view" button in our CMS.) Only 3 percent of them were fake, according to StatusPeople.

His first (and only, so far) tweet...

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Notre Dame is good for business

FILE - In this Sept. 22, 2012, file

(Credit: AP Photo Darron Cummings)

Everyone knows that Notre Dame being in the BCS Championship Game is good for the business of college sports, but few know that better than ESPN analyst Lou Holtz, the last man to lead the Fighting Irish to a national title.

“When Notre Dame is on top, college football is better,’’ he said. “I have been going to ESPN for eight years, and there are about six restaurants I go and eat in. I've...

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Mike Francesa's producer moves on

WFAN afternoon radio host Mike Francesa at the

(Credit: Craig Ruttle)

Mike Francesa-ologists went into red alert with the news another of his producers, Ray Martel, has moved on, in this case after two-plus years at the helm.

By all accounts Martel departed on good terms, moving on to the new national CBS morning show.

Martel sought more favorable work hours for a family man, but the switch also provides stability as we begin what figures to be a popular...

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Whither college sports on SNY?

St. John's D'Angelo Harrison moves upcourt during a

(Credit: Patrick E. McCarthy)

SNY is the local cable home of the Big East, such as it is, but that deal is set to expire when ESPN’s does after the current academic year. Beyond that lies . . . uncertainty.

But assuming the Catholic, non-big-time-football schools successfully reassemble a basketball-focused league, SNY – New York's only regional sports network without a pro winter team – would appear to be a logical fit.

Right,...

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Moose? Goose? Vamoose!

Tony Siragusa interviews Eli Manning in an undated

Thom Brennaman and Brian Billick will call one of Fox's NFC divisional round playoff games next weekend, not the network's usual No. 2 team of Kenny Albert, Daryl Johnston and Tony Siragusa. Hmm. Why?

"We thought both broadcast teams had very strong years and decided to give Thom and Brian the opportunity to call a playoff game this season," Fox spokesman Dan Bell said....

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What do ESPN and Starbucks have in common?

A reusable Starbucks cup.

(Credit: AP/Starbucks)

I wrote a column Friday about clutter in the sports media marketplace in which I quoted Jamie Horowitz, the ESPN executive behind the controversial "First Take" and a guy whose job it is to create more shows for the network.

Horowitz is a smart, interesting fellow, so it is worth quoting more of his thoughts than I could fit previously. (These are comments from a lunch we shared...

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Can Ray Lewis yuk it up on TV?

Ray Lewis announced Wednesday that he plans to retire after this season, so it came as no surprise Thursday when SI.com reported the future Hall of Fame linebacker is bound for ESPN’s cast of a thousand former jocks.

All good. Lewis is almost as compelling as a talker as he has been as a player, complete with smoldering intensity and deep thoughts. Therein lies what should make his studio...

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NFL remains a ratings hit

Quarterback Peyton Manning of the Denver Broncos warms

(Credit: Getty Images)

It’s going to be a long month for readers and editors whose eyes glaze over when I write about NFL ratings. (Brady vs. Peyton for the AFC title?! CBS can’t wait!)

But first let us wrap up the regular season, in which the NFL did show signs of finally hitting a plateau, albeit at an extremely high altitude.

Since Labor Day, 31 of the 32 most-viewed programs have been NFL games, topped...

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Hooray for R.A. Dickey

6. R.A. DICKEY WINS CY YOUNG Even in

(Credit: Jim McIsaac)

I am a week behind on this, but I got sidetracked late in 2012 following the Knicks’ wild West road trip, then eating more chicken wings in Buffalo than anyone my age should.

Better late than never: Our sixth annual New York Sports Media Person of the Year Award goes to . . . R.A. Dickey. He was an easy choice, given his accessibility and his dogged insistence on being smart and interesting...

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