NYC may not be looking for a new global ambassador any time soon, but the city announced today that they’re looking for a new Instagram Ambassador.
To celebrate the relaunch of @nycgov, the municipal government is giving their handle over to New Yorkers.
From now until May 3, the de Blasio Administration is encouraging photographers (i.e. anyone with a smartphone) to hashtag #SignsOfSpringNYC in order to qualify as a potential Instagram ambassador. Five judges, including first lady Chirlane McCray will vote on the ambassadors, selecting one from each borough.
“New York is a diverse, multicultural city pulsating with creative energy,” said Mayor Bill de Blasio in a Monday press release. “This is a way for us to showcase that talent, and to see New York through the eyes of the people who live here, during a season when the city really blooms.”
While we’re positive there’s plenty of “creative energy” in NYC, is this just a way for NYC to avoid hiring a social media intern?
All five NYC Instagram Ambassadors will serve through August 31 and Taylor Swift probably will not be one of them.