Thieves steal $15,000 in luxury cuff links from Diamond District dealer

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The two suspects who stole $15,000 in cuff links from a Diamond District shop on Oct. 13, 2020.
Photo courtesy of NYPD

Cops need the public’s help in finding two crooks who stole $15,000 in pricey cuff links from a Diamond District jewelry store in Midtown.

The NYPD released on Thursday video footage of the pair behind the Oct. 13 caper, which took place at 6:30 p.m. inside Diamonds by Siag at 13 West 47th St.

Law enforcement sources said the thieves posed as regular customers when they walked into the store and asked a clerk to see bracelets and cuff links.

While the employee went to a back room, authorities said, one of the culprits reached over the counter and grabbed hold of a tray containing 12 cuff links, worth a combined $15,000.

The video footage shows the crook placing the tray inside the front of his pants. 

Despite taking the cuff links, the suspects did not leave immediately. When the clerk returned, the pair casually browsed at the merchandise she brought them.

Moments later, the thieves fled the scene in an unknown direction. Staff at the jewelry store later reported the theft to the Midtown North Precinct.

Cops described the suspects as men with dark complexions believed to be in their 30s. They were last seen wearing all black clothing, black baseball caps and blue face masks.

Police noted that the culprit who took the cuff links also wore a black jacket with the word “SWOOSH” written in white lettering on the right sleeve.

Anyone with information regarding their whereabouts can call Crime Stoppers at 800-577-TIPS (for Spanish, dial 888-57-PISTA). You can also submit tips online at nypdcrimestoppers.com, or on Twitter @NYPDTips. All calls and messages are kept confidential.