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Back to school by the numbers: How much parents spend on supplies

Back to school shopping will leave parents spending hundreds, according to the Rubicon Project.
Back to school shopping will leave parents spending hundreds, according to the Rubicon Project. Photo Credit: Sam’s Club

Back to school is a multi-billion-dollar industry — $40 billion, in fact, according to the Rubicon Project. Here’s how it all adds up.

COST PER STUDENT

Here’s a look at what parents expect to spend this school year on supplies, according to the Huntington Bank Backpack Index:

$658.82 — elementary school student

$956.77 — middle school student

$1,497.87 — high school student

TECH ON THE RISE

One of the big ticket items, of course, is tech. This year, parents plan to spend on average $505 on computers/laptops, tablets, phones or other mobile devices, according to the American Express Spending and Saving Tracker — up from $466 last year. That compares to $138 for school supplies. According to the study, 92% of parents reported that their children are using tech for learning, compared to 82% in 2015.

TEACHERS, TOO

Parents aren’t the only ones opening up their wallets. According to SheerID and Agile Education Marketing, K-12 teachers spent on average $487 of their own money on supplies for the 2015-16 school year.