Create the Magnum Ice Cream bar of your dreams at this pop-up store.
Magnum popped up in New York City on Friday for a second year in a row, letting customers dip their own ice cream bars and customize them with glitzy toppings like rose petals, gold crystal candy and crispy fig. The shop started dipping bars one week ahead of its previously expected June 2 opening.
The Meatpacking District storefront, at 875 Washington St., offers space for visitors to get the perfect shot of their custom bars with mini Instagram backdrops -- lighting and hashtag (#MagnumNYC) included. Those who want to stay in the shop to enjoy their bars can sit at a chocolatey countertop in the back, complete with a floor-to-ceiling mirror and a display case of bedazzled, creamy treats.
Visitors can choose to dip their bars in dark, milk or white Belgian chocolate. Then add the final flourish with three out of 20 toppings. Each bar will go for $8.
Last year, Magnum New York hit SoHo -- and your Instagram feed -- with its dipping bar on Prince Street.
The Magnum bar will remain open through October, according to the company.
For more information, visit magnumicecream.com.